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$ web design · central coast, ca

Pixelsmith — custom websites for small businesses

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Your website is losing you customers.

// free mockup, no pitch — you see it before you pay anything

$600

Starting price

5–10

Days to live, once I have your content

30

Days free support

1

Person you deal with

The real cost

A bad website doesn't announce itself.

It just quietly sends people to whoever looks more legitimate. You never see the invoice — which is exactly why it goes unfixed for years.

Problem

They leave before it loads.

Every extra second a page takes, more people give up before it loads. If yours is slow, you're paying for traffic that never even sees your offer.

increase in bounce probability vs. a 1-second page
ItemValue
3s+32%
5s+90%
6s+106%
10s+123%
Source: Google/SOASTA Research, 2017.
What I do

Loads in under two seconds.

Hand-coded, no page-builder bloat, every image compressed properly. Fast on a phone with two bars — not just on my laptop.

target load time
under 2.0s on mobile
page builder
none, hand-coded
Problem

They can't tell you're any good.

A dated template quietly says you cut corners. Your competitor's clean site says they don't. Plenty of customers decide on that alone.

What I do

Looks like you charge more.

Custom design, never a theme. Every section has a job. It reads expensive because the details are right, not because it's loud.

design
custom, not a theme
revisions
until it matches the agreed scope
templates used
0
Problem

They never find you at all.

If you're not on the first page for the work you actually do, you're invisible to everyone who wasn't already going to call you.

share of clicks by position (searches with no AI answer)
ItemValue
#122.6%
#35.8%
#52.5%
#100.5%
Source: First Page Sage, Google CTR by ranking position, Sept 2026.
What I do

Built to get found.

Clean structure, real page speed, proper local SEO. You show up for the searches that actually turn into work.

local seo
configured
structured data
valid

And you're dealing with me the whole way through.

No account manager, no ticket queue, no handoff to a junior. The person who builds your site is the person who answers your email — before the project, during it, and a year after it's live.

I'll send you a real design of your homepage. Then you decide.

Selected work

Proof, not promises.

Recent builds, each one designed and built by hand.

Yatooz Site homepage: dark portfolio site for a tattoo artist, with consultation booking. Designed and built by Pixelsmith.

Yatooz Site

A dark, high-end site for a professional tattoo artist — portfolio front and centre, consultation booking two taps away.

The Galleria by Johnny homepage: custom jewelry showcase for a San Diego jeweler. Designed and built by Pixelsmith.

The Galleria by Johnny

Handcrafted custom jewelry in San Diego. Built to feel as considered as the pieces it sells, and simple enough that anyone can navigate it.

Pristine Gardens homepage: quote-request site for a Los Angeles gardening service. Designed and built by Pixelsmith.

Pristine Gardens

A Los Angeles gardening service that needed to look established and load fast on a phone in someone's driveway. Both, done.

J's Auto Detailing homepage: detailing services, before-and-after gallery and online booking. Designed and built by Pixelsmith.

J's Auto Detailing

Services, before-and-afters, transparent pricing, and online booking — everything a customer needs before they commit, on one page.

Solace Glow homepage: editorial storefront for a skincare brand. Designed and built by Pixelsmith.

Solace Glow

A skincare and self-care ritual brand built to feel as considered as the products themselves — soft, editorial, and built to convert browsers into ritual customers.

Free mockup, no pitch. If you go ahead: 50% to start, 50% at launch.

FAQ

Questions? Answers.

Every week you wait is customers going somewhere else.

Tell me what your business does. I'll send back a real mockup of your homepage — free, no sales call. If you like it, it's 50% to start and 50% at launch, and most sites go live 5–10 days after I have your content.